Researcher

Why do people respond the way they do in specific events? I kept seeing the same pattern across my work in consulting, sales, recruiting, social service, housing, and tech — and I kept asking why.

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Bisola-Mariam, seated, mid-thought
Bisola-Mariam greeting someone warmly
The Story

A mother once thanked me for helping her son find a place to live. Weeks later, she called me a scammer — nothing had changed.

A technical talent aligned with me on everything, then went quiet and disappeared the moment things got hard — only to come back, then leave again.

A family contact who housed me for a week grew cold and suspicious, unsure what to expect from me — then wanted to be close again the moment I was gone.

Different people, different rooms, same shape: push away, then reach back.

I still don't know if the answer is to trust people less, or understand them more — maybe that's the research.

Bisola-Mariam presenting to a room
The Work, on Record

Research & Publications

My published and in-progress research lives here — papers, presentations, and citations, updated as the work grows.

Browse the Research →
Elsewhere, in Practice

Through media, coaching, community, and technology — I explore what it takes to fully understand humans.

  • Iya (Iya Kudi) Cultural critic and DJ.
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  • Agora Self-paced growth and coaching system.
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  • Baby Mama Collections The founder's line.
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  • Gida Behavioral intelligence for the rental market.
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  • FriendsCave PBC Belonging infrastructure for global movers.
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Iya Kudi, Agora, and Baby Mama Collections operate under ideyforyou.com

Speaking

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Bisola-Mariam speaks at universities, conferences, and community gatherings globally.

  • 01Scholarships, access, and education equity
  • 02Diaspora identity, trauma, and resilience
  • 03Neuroinclusion and the left-handed experience
  • 04Housing infrastructure and the diaspora
  • 05Building ventures with street-smart strategy
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Bisola-Mariam speaking on stage with a microphone
The Messy Middle

I write weekly — about the messy middle, the fuckups, the parts of building a life and a career that don't make it onto a resume.

It's where the entrepreneurial quest actually lives: not the wins, the middle of it.

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Underneath all of it is the same question I can't put down — why people respond the way they do — which is why I'm headed toward a PhD in Behavioral Neuroscience. Still early. Still asking.